We designed the UiPath Automation Excellence Awards as a complete experience, starting with a simple, intuitive nomination process. A custom website made it easy for teams to participate, backed by a strong technical setup.

The visual language focused on achievement. Winners were positioned as frontrunners, with trophies and recognition woven across communication. From event design and PR to social media and testimonials, every touchpoint was built to make winners feel seen.

Email campaigns drove nominations and registrations, followed by communication that introduced the jury, finalists, and winners. After the event, the story continued through videos, social content, and detailed case studies.